Chapter 746: The temptation of food
Chapter 746 The Temptation of Food
On the 29th, Xu Shiyan returned to Yangcheng from Bao'an, received the goods, and then set up the booth.
On May 1st, the third Spring Fair opened as scheduled.
Guo Shouye came back from abroad and took people to Yunnan Province to study, so this time the beverage factory was led by Guo Fenghua.
Thanks to the three-year exclusive sponsorship contract signed with the Spring Fair Organizing Committee.
This year, many beverage factories approached and wanted to sponsor.
There is a contract, so here naturally cannot break the contract, so Bingshan Beverage Factory is still the sole sponsor of the Spring Fair.
In order to participate in this year's Spring Fair, Guo Fenghua has made ample preparations.
After the research of the previous sports drink, it has been used as a technical reserve, and this year it was also sent as a sample.
In addition, there are several kinds of pure natural fruit juices, ice wine, blueberry wine, indigo wine, etc., which are all new products this year.
The beverage factory has developed well in the past two years, especially the Quanyang factory, where the water quality is good and the water inflow is large.
Last fall, Guo Fenghua followed Xu Shiyan's advice and introduced large bucket water production and filling equipment.
Produce the large barrels of mineral water that are matched with the drinking fountains, cooperate with drinking fountain manufacturers, and export to Hong Kong City, Dongyi, South Korea, Singapore and other regions.
and major domestic hotels. Regardless of the production of large buckets of water, the profit is not low. The beverage factory made a lot of money last year.
Guo Fenghua has education and insight, and young people are more aggressive, so the beverage factory has developed well in his hands.
Guo Shouye saw this, and simply handed over the management of the factory on the Songjiang River to his son.
In addition to producing these, the factory now also has liquor and beer production lines, which have also started production.
But this is basically only for the three northeastern provinces, and we don't plan to expand too much.
Bingshan Beverage exclusively sponsors the drinking water of the Canton Fair, and can enjoy some convenience, and Guo Fenghua also participated in the Autumn Fair last fall, so he has experience.
So there is no need for Xu Shiyan to worry about it at all, just let the young people play on their own.
On the part of participating companies, this year is considered a hurdle, which must be taken seriously.
So Xu Shiyan has been busy here, directing a few people to arrange booths and display products, so as to attract the attention of foreigners at a glance.
Last year, some people really learned the trick of setting up TVs to show promotional videos, and some people got TVs, VCRs and so on, and put them there to play promotional videos.
Xu Shiyan had no idea about this.
The Spring Fair is a place where the Eight Immortals cross the sea to show their magical powers. If he can use it, others can use it, whatever.
The main reason is that there is no such big screen at present. If there is, Xu Shiyan promises to discuss with the organizing committee, and spend money to buy a big screen for promotional videos.
Xu Shiyan still has a promotional video this year, and the theme is different from last year.
Last year it was mainly to promote the harmonious coexistence between man and nature, and this year it is to record the growth and processing of Changbai Mountain ginseng.
The promotional film tells the history and evolution of ginseng planting, as well as many technical points of ginseng planting, in the form of Chinese dubbing and English subtitles.
The forests that have grown for decades or even hundreds of years are directly cut down, and the land is plowed, ridged, sown, and managed.
After three years, it was transplanted to another piece of new land, carefully cared for and managed, loosening the soil, weeding, pinching ginseng flowers, pinching ginseng seeds.
has been cared for for another three years before it can be raised from the ground.
The fresh ginseng produced is sent to the processing factory or the farmer's home.
After selection, soaking, scrubbing, steaming, drying and other processes, the dried red ginseng with perfect appearance can be made.
Don’t foreigners think that ginseng is cultivated like radish and potato?
Then Xu Shiyan used this documentary to talk to them.
Look at what kind of radish and potatoes need to be planted in old forest land that has grown for decades or even hundreds of years?
Look at what kind of radish and potatoes can grow for a long period of six years?
Look at what kind of radish and potato can receive such careful management and care?
Everyone said that ginseng was worthless, so Xu Shiyan asked everyone to see where ginseng was worth.
It takes six years of growth to cultivate high-quality ginseng with the best efficacy.
Ginseng is a gift left to the world after countless years of cultivation in the beautiful Changbai Mountain.
In the second half of the documentary, Xu Shiyan hired a well-known local chef to research various dishes specially for ginseng.
What ginseng chicken soup, shredded ginseng is a piece of cake.
Ginseng pot-wrapped meat, crystal ginseng, what else are Phoenix ginseng slices, snow-coated ginseng, happy encounters in life (ginseng), baked ginseng with butter egg yolk, etc.
One after another delicious food is displayed in front of everyone through video.
Although they couldn’t smell the aroma or taste the taste, but looking at the well-matched, colorful and auspicious food on the long table one after another, everyone who saw this paragraph couldn’t help swallowing.
"Have a good spring festival, which almost turned you into a food contest, you can really do it."
Now that Guan Enxue is in charge of all affairs in the city, he can no longer follow him to Yangcheng like before.
So this year, the people who came to the Spring Fair were Lin Qiyue and a deputy mayor.
That person was transferred from elsewhere, not too old, and had never been to the Spring Fair before, so everything looked fresh.
Lin Qiyue, on the other hand, was an old acquaintance with Xu Shiyan, and they were chatting there.
"No way, this year is too stressful, and I can't think of a better idea, so I can only try this.
Otherwise, what should I do? The leaders of the city and the province called every day, and I felt like my hair was about to fall out.
The Spring Fair is over this time, and I must take a few days off to take a good rest when I go back. "
Xu Shiyan deliberately complained in front of the leaders, not to let them think that research and development is easy.
Otherwise, it's time to put pressure on them again next year.
It’s almost enough, so can you still research new products that sell well every year?
"Well, the research and development of the technical department is really hard. Take a rest when you should rest. Only when your body is healthy can you work better."
Lin Qiyue came out of the field, of course he understands.
Back when Xu Shiyan led the technical department to overcome technical problems, he wished he could leave the laboratory for a month and live there.
Just as he was talking, there happened to be a staff member accompanying the foreign businessman.
Coincidentally, the section of cooking food was being shown on TV, and the eyes of those foreigners were directly attracted by the TV.
Someone asked the staff, which food show is on TV?
The staff didn't know what was going on, so they quickly asked the people here.
Xu Shiyan hurriedly explained to others that these are delicacies made with ginseng, which are the characteristics of the Changbai Mountain area.
Many people were interested in this, so they stopped in front of the booth, watching TV and looking at the products on the platform.
Participating companies have brought a lot of products this year.
In addition to the regular products of previous years, there are also ginseng and deer whip oyster essence solid drinks that were just made a while ago, and ginseng and deer whip candies.
The original deer whip pills and deer whip ointment are also available, which can be used for Dongyi and South Korea, as well as Hong Kong and Taiwan merchants.
After all, people in these areas can still adapt to traditional Chinese medicine formulations.
In addition, there are queen pills, red ginseng big bottle concentrated paste, and small foods such as ginseng blueberry soft candy, ginseng mint candy, ginseng crispy candy, and ginseng cocoa candy.
There are also canned fresh ginseng and white fungus, canned instant ginseng chicken, etc., which are full of beautiful things and a whole booth.
(end of this chapter)